Music in the Transportation in the Philippines

I started commuting to and from school since 2015, due to the continuously increasing traffic volume in the Metro. It takes two jeepney rides and an LRT ride to school everyday. I rarely take the taxi for it already composed of a huge chunk of my weekly allowance. I only do so in extreme cases (i.e. LRT broke down so I needed to be in school for an hour).

Usually, when I am with my dad, we listen to either Retro 105.9 or Wish 107.5. Both my dad and I loved listening to songs of the yesteryears, from the 1960s up to around the 1980s, as well as few of the songs from the contemporary. However, most of the public transportation drivers here in the Philippines do not just prefer listening to the top hits of the present. They likewise loved listening to power ballads and so-called “jukebox” hits. I asked my dad why such drivers loved listening to these types of music. He mentioned that they needed to listen to something that keeps them awake while on transit, especially if the trip would last for at least eight hours.

Yesterday, a new song entitled, “Tumahan Ka Na” by Tawag ng Tanghalan Grand Champion Noven Belleza was launched on the airwaves. It reminded me of the songs I usually hear on the taxi’s radio, not only because of Noven’s distinctly high and rockstar-ish tenor voice. The song’s melody, as well as Noven’s vocal timbre, reminded me of the Rockstar band’s hit songs, such as “Mahal Pa Rin Kita” and “Ika’y Mahal Pa Rin“, as well as April Boy Regino’s “Esperanza“. It likewise reminded me of Firehouse’s “I Live My Life” and  “Love of A Lifetime”. I actually liked the song’s lyrical content for it reminded me that in every struggle, there is always an opportunity to move on and start anew.

Here’s Noven’s “Tumahan Ka Na”:

Okay, going back to my discussion, in my bus trips to the northern part of Luzon, such as Cagayan and Baguio City, aside from the songs of Firehouse, I usually heard songs from other power ballad bands such as White Lion (“Till Death Do Us Part” and “You’re All I Need), Steve Perry-led Journey (“Open Arms” and “Faithfully”), and Aegis (“Halik“, “Basang-Basa Sa Ulan“, and “Luha”). Sometimes, I heard a few songs from Renz Verano and Imelda Papin.

I have been reading the Mabuhay magazine, the international inflight magazine of Philippine Airlines, where the playlist was provided at the end of the page. What I saw were mostly songs from Filipino singers like Gary Valenciano, Martin Nievera, Erik Santos, Jed Madela, among others, as well as songs from the American Top 40 and even Kenny G’s songs. PAL’s playlists were almost the same as Cathay Pacific’s and Dragonair’s.

Depending on the mode of transportation, the playlist (sometimes, but not necessarily) defines its target audience, as well as the overall feel during transit.

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